Kazap Studio

Jan 2010 - Jan 2020
Kazap studio Logo

By KaRI Y. Snyder, MFA

Director of Operations; Senior Designer

Led full-scale operations for a digital media production studio specializing in immersive brand development and technology-driven storytelling. Oversaw multi-disciplinary teams and managed dozens of concurrent client engagements spanning brand identity, web and mobile app development, video production, packaging, and marketing to deliver cohesive, high-impact results across various media platforms.

MY ROLES

- Director of Operations
- Senior Designer
- Executive Producer
- Creative Director

TEAM SIZE

- 11 Production Members

PRIMARY TOOLS

- Slack / Jira
- Adobe Creative Suite (InDesign, Photoshop, Illustrator, Premiere, Audition, After Effects, XD)
- HTML, CSS, and JS
- MS Office

Freedman Town Mobile app

DUTIES

Managed Marketing & Sales Automation Platforms: Leveraged HubSpot, Salesforce, and Google Analytics for campaign configuration, lead scoring, audience segmentation, and operation system integrations.
Marketing Dashboards & Reporting: Directed end-to-end integrated marketing operations including affiliate programs, display ads, SEO/SEM, social media, email, and text campaigns, driving measurable growth for clients across multiple industries.
Start-Up Project Management & Support: Architected brand systems and national marketing campaigns for consumer startups including Sterilize-It and Alkalize Energy. Developed business plans and investor pitch materials for early-stage companies, contributing to over $2 million in seed funding secured.
Technical Producer: Oversaw application development, testing, data conversion, integration management, reporting, security/compliance, change management, and user training.
Project Producer: Spearheaded the creation and launch of various digital media products including:
- The Elements Club® transmedia series. Oversaw production, writing, illustration, and distribution across a casual video game (Apple & Facebook), digital episodes, interactive e-books, and live events for a global audience.
- Conceived and designed Transmedia Realm™, a proprietary software platform integrating social game mechanics with narrative storytelling to enable creatives to build, distribute, and monetize multi-media story worlds.
- Recovery Network mobile app and in-hospital TV interface.